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16 August 2018 The power of the invisible: Sustainable intangibles in the post-BEPS world Companies adopting new business models that are lean on people and tangible assets but heavy on intangible assets and that provide the interface between service or product providers and consumers (i.e., platform models), are quickly becoming some of the biggest in the world, and traditional “bricks-and-mortar” companies are scrambling to adapt and ?nd their new role. At the same time, from a regulatory perspective, there is a big push by governments to tax the income created by these new intangible business models, starting with the OECD’s BEPS project, which aims to ensure that “pro?ts associated with the transfer and use of intangibles are appropriately allocated in accordance with (rather than divorced from) value creation”. In this changing world, staying ahead of the competition while mitigating the risk of challenges is key. This requires a good understanding of what the intangible value drivers are for a company, clear insights into the processes that drive and develop these, and a conscious choice on how these are managed and controlled. An EY Thought Leadership article provides more insight and guidance. Document ID: 2018-5985 |