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January 20, 2021
How tech will enable the energy transition and purpose-led consumption
Oil and gas companies don’t typically have direct access to end consumers at fuel stations, which are mostly owned by branded or unbranded franchisees. But diminishing demand for fuel, volatile oil prices amid the fallout from COVID-19 and the rise of eco-friendly vehicles are exposing the downsides of this arrangement.
As oil and gas companies and franchisees re-examine the nature of their relationship, they are looking to digital solutions. The right technology promises to preserve revenue streams, promote sustainability and bring both parties closer to their customers. An EY article provides details.